Black Emerald Music Group

Fli Univeristy is a high energy hip-hop music group. The goal is to take the group and it's brand to high exposure and profit. The customer is high school, college and college aged young adults. The logo appears to look like a college seal and it looks good on multiple colors and variety of shirts and merchandise. The hats come in mulitiple colors with the groups initials FU. Once the group's music gets played on the radio, they can secure more performances and more opportunity to sell CDs and Merchandise.