About
SwipeLoyalty provides consumers with a mobile centered rewards debit card as an alternative to traditional bank cards. By providing free advertising and offer placements to merchants we collect relevant rewards that we use to incentivize consumers to switch their debit transactions over to our debit card. We then keep consumers engaged by awarding these seemingly random rewards on various purchases they make throughout the week. Our target demographic is the 63% of 18-29 year olds who have no credit cards, and therefore by extension receive no rewards for their purchases. In total this represents 33.4 million people.